Why "Busy" is an Ugly Word and What to Say Instead

We use it to explain our lack of availability, but if we step back and scrutinize the word "busy," we uncover a disheartening reality. To maintain professionalism, respect, and clear communication, consider replacing "busy" with more thoughtful alternatives.

 

SOI Marketing and Communication: Consider Replacing “Busy” With More Thoughtful Alternatives

 

Definition and History of "Busy"

According to Merriam-Webster, "busy" is defined as "engaged in action," "full of activity," or "foolishly or intrusively active." The focus of this discussion is on the latter part of the definition—"foolishly or intrusively active." This aspect of "busy" highlights how it can imply pointless or disruptive activity rather than meaningful engagement.

In the hustle and bustle of modern life, the word "busy" has become a common refrain. We use it to explain our lack of availability, to justify our delays, and sometimes, to paint a picture of our lives as dynamic and full. However, if we step back and scrutinize the word "busy," we uncover a more disheartening reality.

The Dismissive Nature of "Busy"

When we tell someone we're busy, we might unintentionally convey that they aren't important enough to warrant our time. It's a dismissive term, shutting down the conversation and leaving the other person feeling undervalued. Instead of fostering connection, it creates a barrier, implying that our current tasks outweigh the importance of the person seeking our attention.

 

SOI Marketing: The Implications of Disorganization and Procrastination

 

The Implications of Disorganization and Procrastination

Saying we're occupied often implies a lack of organization. It suggests we're juggling too many things at once, possibly procrastinating on what truly matters. When we describe ourselves as "engaged in activity," we're highlighting a state of constant motion rather than productive progress. It can signal that we're overwhelmed and perhaps not managing our time effectively.

Reframing Our Language

To maintain professionalism, respect, and clear communication, it's crucial to replace "busy" with more thoughtful alternatives. Here are some suggestions:

1.     "I have a previous commitment."

  • This phrase acknowledges that your time is already allocated without diminishing the other person's request. It shows respect for both your current obligations and the person seeking your attention.

2.     "Can we schedule another time?"

  • Offering an alternative time slot shows you're interested and willing to engage, just not at the present moment. It keeps the door open for future interactions and ensures the other person feels considered.

3.     "I'm currently focused on a project, but I can be available later."

  • This response emphasizes your dedication to your work while also suggesting a future opportunity for engagement. It communicates prioritization and respect for your commitments.

4.     "Thank you for reaching out. I’d love to discuss this further at a different time."

  • Expressing gratitude shows appreciation for the other person's effort to connect with you. It softens the message and leaves a positive impression.

Personal Anecdote

We've all lost clients by saying we were busy. In my real estate career, I've seen firsthand how this word can shut down communication and make clients feel undervalued. But what if we retrained our brains to not use that word? By choosing more thoughtful responses, we can keep people engaged and organized. This simple change can have a profound impact on your business, fostering better relationships and improving client retention.

Examples of the Impact of Language

 

Winston Churchill, former Prime Minister of the United Kingdom from 1940 to 1945 during the Second World War, and again from 1951 to 1955.

 

1.     Historical Example: Winston Churchill's Speeches

  • Winston Churchill's speeches during World War II are a prime example of the power of language. His choice of words and his ability to communicate effectively were crucial in boosting British morale and resilience during the war. Imagine if Churchill had described the British people as "busy" instead of "resilient" and "unwavering"; the impact would have been significantly diminished.

2.     Business Example: Customer Service

  • In customer service, the way representatives handle inquiries can make or break a company's reputation. A study found that customers who hear “we are experiencing high call volumes” often feel dismissed and undervalued, leading to dissatisfaction. In contrast, saying “we appreciate your patience and will assist you as soon as possible” acknowledges their wait and conveys respect.

3.     Social Example: Personal Relationships

  • In personal relationships, telling a friend or loved one that you're “busy” can create distance and a sense of neglect. Conversely, saying “I am unable to talk right now, but I’d love to catch up later” preserves the relationship by showing you value the connection, even if you are unable to engage at the moment.

Actionable Tips

1.     Get Comfortable Saying No

  • If it doesn't align with your goals or the needs of your clients, say no. If it doesn’t serve your higher purpose or feed your soul, the answer should be no. This helps in maintaining focus and ensuring that your time is spent on what truly matters.

2.     Read 10 Pages of a Book a Day

  • Read every day and expand your exposure to different words and phrasing. Learn how others speak and take note. Reading 10 pages of any book that inspires you can have a significant impact on your daily life, enhancing your communication skills and broadening your perspective.

3.     Ask for Help

  • Don't be afraid to ask for help. It's normal to feel overwhelmed, but remember that humans are social animals. We need each other and rely on each other. Asking team members to step in and assist as necessary can alleviate stress and improve productivity.

Expert Insights

 

Barbara Corcoran / Photo Credit: Entrepreneur

 

1.     Barbara Corcoran

  • “The difference between successful people and others is how long they spend time feeling sorry for themselves.” This quote from real estate mogul Barbara Corcoran emphasizes the importance of taking action and managing time effectively rather than getting bogged down by being "busy."

2.     Ryan Serhant

  • “Expansion always, in all ways.” Ryan Serhant’s approach underscores the need to be proactive and continually improve. Avoiding the term "busy" can help in focusing on expansion and growth rather than just being occupied.

3.     Gary Keller

  • “Success is actually a short race—a sprint fueled by discipline just long enough for habit to kick in and take over.” Gary Keller’s insight highlights the importance of discipline and habit, which can be undermined by the disorganized connotations of being "busy."

Why These Alternatives Matter

Using these alternatives helps shift the conversation from one of exclusion to one of mutual respect. It shows that while you have important tasks to handle, you also value the person and their request. This approach not only enhances personal interactions but also aligns with a professional demeanor that fosters trust and collaboration.

Conclusion

Language shapes our relationships and our environment. By choosing words that reflect organization, respect, and prioritization, we can maintain a positive and productive atmosphere. Let’s move away from the dismissive and disorganized connotations of "busy" and adopt a more mindful approach to our commitments and communications. By doing so, we’ll create a more respectful and effective way of managing our time and interactions, bringing us closer to our goals and strengthening our connections.


Learn how implementing a Complete Business Growth Platform, designed to target and nurture your SOI (Sphere of Influence) and local GEO-niche segments, can significantly streamline and grow your business. It enhances your marketing efforts and gives you more time and energy to focus on what you do best: closing deals, meeting new people, and expanding your business.

Matthew Aratare

Before Matt began his career in real estate, he honed a robust set of skills that he acquired through retail sales management, sales training, and retail banking. Throughout his professional journey, he has had the privilege of assisting numerous companies across diverse industries cultivate strong teams, refine and create training and development initiatives, and implement effective sales strategies, all while fostering a positive and friendly work environment. This extensive professional foundation has equipped him with a distinct viewpoint and a wealth of experience that he now brings to his role within the esteemed Core Real Estate Team.

Beyond the confines of real estate, he dedicates time to pursuits that invigorate his mind, body, and spirit. Whether it's working out with his trainer at the gym, enjoying the companionship of his loyal pitbull Darwin, delving into thought-provoking literature, expressing his creativity through acrylic painting, spending time with friends, or experimenting with various culinary creations. With a natural inclination for humor, Matt takes pleasure in spreading joy and laughter wherever he goes.

In seamlessly integrating his diverse professional background with his unwavering dedication to personal fulfillment, Matt offers a distinctive perspective and infectious enthusiasm to his role within the Core Real Estate Team, as well as to those individuals seeking guidance and mentorship in sales and business.

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