SOI Marketing Strategies

View Original

Business Services

Outsourcing professional services, such as managing bookkeeping, recruiting staff, and coaching team members, sets the stage for significant growth opportunities.

Real Estate and Insurance Agent Business Services

A Complete Business Growth Platform transforms a real estate agent’s business from one achieving random results from random actions into one following a proven business and marketing plan. This transformation leads to significant, sustainable growth and allows the real estate agent to spend more time focused on clients and closing deals.

Bookkeeping

One mistake often made by real estate agents is treating 100% of gross commissions as their personal income. Instead, commissions should be treated as revenue to the business, then expenses and taxes accounted for, and the net remaining amount should be considered actual income. This system requires discipline and is more difficult to follow, but it saves the agent from a financial or tax crisis later.

There is freedom in knowing the exact financial position of your business, and technically it’s against the law not to know when tax time rolls around. Just like marketing campaigns and client nurturing, accounting work takes time, organization, and money to have it done right, which is why some real estate agents don not handle it properly.

There exists an easier way to accomplish this vital business function and it is included in a program where dedicated, experienced bookkeeping professionals lift 80-90% of the burden off of real estate agents.

Team Recruitment and Training

As James Becker, founder and CEO of Fusion Growth Partners likes to say, “the halls of real estate brokerages are littered with the corpses of failed teams.” Successful teams aren’t built on splits and commissions, but on culture, community, and leadership.

How many times have you witnessed or been part of building a team or training a new agent, when not long after the training and time investment is completed, they leave.

There exists a proven business growth option that helps recruit and train associate agents to work in your organization. This option also handles 80-90% of their marketing and client nurturing, allowing them to focus on closing deals and growing your business.


Learn how implementing a Complete Business Growth Platform, designed to target and nurture your SOI (Sphere of Influence) and local GEO-niche segments, can significantly streamline and grow your business. It enhances your marketing efforts and gives you more time and energy to focus on what you do best: closing deals, meeting new people, and expanding your business.